Packaging design
Packaging that gives your brand a distinct presence.
Packaging needs to introduce a product, make information clear and keep a brand consistent across formats. FAL brings together art direction and content to design packaging systems for food and beverage brands.
Discuss your projectWhat your project can include
For brands launching a product, expanding a range or reviewing how their portfolio is presented. We start with your positioning, audience and the channels where each product will appear.
We agree on deliverables, stages, timing and responsibilities before starting.
- Visual concept and art direction for your range
- Packaging and label design for agreed formats
- Flavour, size and product variations
- Visual organisation of client-approved product information
- Final artwork based on agreed production templates
- Mockups and presentation materials where included in scope
See the work
Explore the context and deliverables behind each project.
Açaí Manhein
A packaging system for two formats, from design to industrial production.
Yalla Brasil
From packaging to a sales catalogue, a visual identity for a range of fruit products and sorbets.
Naturalez
Packaging and an online catalogue prototype for a product range intended for the European Union market.
A clear scope. Direct collaboration.
We begin with your product and commercial context. After agreeing on a visual direction, we develop applications and review the range with your team. Final artwork is aligned with the templates and specifications supplied by your print partner.
Filipe Leal leads art direction; Mirella Rossini brings editorial strategy and copywriting. Each has more than 20 years of experience. We bring these disciplines together according to the project.
Based in Brazil, we work with your team in English or Portuguese, including meetings. International scope, review stages and schedules are agreed from the start.
Meet the people behind FALBefore we begin
Can you support international projects?
Yes. Our portfolio includes Açaí Manhein and Naturalez, a range intended for the European Union market. We work in English and Portuguese, including meetings, and agree on markets, languages and versions at the outset.
Do you approve regulatory label content?
We organise the text and product information approved by your team. Qualified specialists must validate technical, nutritional, legal and regulatory requirements for each market.
Can we commission a single product?
Yes. A project can cover one product or a full range. Formats, variations, languages and supporting materials determine the proposal.
Tell us what you are planning.
Share your business context, the service you need, your market and any target date. We will use this information to discuss a suitable scope.
contato@faldigital.com.br